Be the kind of leader who genuinely gives a crap.

One day, many moons from now, when you finally reach that position you’ve aspired to for so long… I challenge each of us to do simply this: Be the type of executive, the kind of leader who genuinely gives a crap, and it shows.

Just as today those who do so are the kind of leaders worth sticking around for, so too will someone look and idealistically hope for you to be one day very soon.

And then, more so than you will probably ever fully realize, your proactive manifestation of giving a crap will truly matter. It will mean something. It will be exponentially more important than you give it credit for. And ultimately, it is and will continue to be the difference between a company worth leading and a company worth leaving.

I’m lucky enough to have this in my leaders many times over – and I hope the same for each of you today & every one of your professional tomorrows.

-SKE

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